Frequently Asked

                            Questions

To help the Bride .....

Here are some of the most frequently asked questions.
This is our opinion, but a very educated opinion:

 Over 35 years as a photographer
( I learned with
manual camera's - not automatic )

I have studied with some of the recognized masters of the field

 Previous college instructor of photography

 Memberships in all major associations

 Very well known and respected in the field

 Experienced in ( and perform regularly  ) most
photography areas - not just wedding photography
Including both studio & location environments.

  

Serious, Serious Note:
Many people longtime associated with photography are worried that
"The Art of Photography" is being lost.
I have several published articles on this alone!

               The wedding field today is in the most disarray that I have ever seen it in 35 years!!
          I have never seen more people purchase a digital camera, print business cards and
          proclaim themselves to be a "Wedding Photographer" ( and actually know very little
          about the camera, lighting, & understanding the professionality of the wedding day ).         
          From looking at many of the images, they just shoot non-posed "stuff" and call it
          photojournalism. This is a recognized phenomena nationally and is even being
          addressed by the camera manufactures.
**  The result of this is that this kind of "photographer" just snaps pictures with the camera
on it's "automatic or program setting"
In difficult lighting situations - this is a prescription for disaster.
( IE: outdoors like the beach, a park, around glass / mirrors / sunset etc) **
               I have people at receptions all the time coming  up to me with their new digital camera
          and asking me how to get into wedding photography ....  It looks so fun ...
          I can earn " lots of money" ... look at the great images I can do with my digital camera ...
          if I purchase your "camera bracket", I will be a "pro".  These people generally do not have a
          "clue" as to the realities and responsibilities  of the business.  The photography field is no
          different than any other - professionally learn what you wish to do for a vocation.
  
        By contrast to the above, I have seen some wonderful -  talented people
          who I would be very proud to have them work with my family & I refer  them
          to others on an on-going basis. 

    
Bridal Hint:
 Don't choose your wedding photographer based on "digital tricks" or  on
         "Coffee Table Books"  without looking at the actual images that go  into the wedding
         album.  carefully inspect each image.
I have had MANY brides in the last year come to the studio, look at my albums, and say:

1.  "These are ALL good, I have seen quite a few photographers where I have to weed through
10 to 15 bad images to find a good one".
2.  "Why would some other photographers show a group picture with everyone's eye's
looking different directions?"
3.  The sunset is beautiful, but why are the people dark (someone else's pictures)
This just applies to what is happening on the market - noted above.
Becoming more prevalent all the time is  medioque and just poor photography  
         made to look somewhat decent by digital manipulation
(IE: coloring a part of an image and leaving the rest B & W).
If pictures are important to the bride, first choose a photographer
        that has GREAT images and then offers an outstanding album.
       

Why should I hire a Professional Photographer?
          Wow, the hardest one first! If pictures, remembrances, and impressions
          are important to you ( they are not to everyone ), then choose the most
          talented photographer you can find and your budget will afford. A real
          professional photographer is like an
          "ace" in your back pocket on your wedding day .....  is there to help you
           ..... and has the knowledge, equipment, experience, personality,
          and talent to do so". A good example is in the below pictures.
          When everything is over, all you will have are each other & your images.
          Nationally, the most common statement from a bride is
           " I wish I had spent more on photography".

There are soooo many " photographers " ... how do I choose?
           This is one of the most important days of your life.
              The best advise I can give you is to hire the best full-time photographer you
              can work into your budget - the rule is " the more you spend on photography,
              the more you will get for your $$$ spent ". The top, talented, experienced
              people know how to ( and want to ) take care of things in the background
              professionally, to give you a top quality experience all the way around.
             Not all wedding photographers are alike
             ( just like all football players are not alike - backyard, high school, college,
              professional levels). You have beginners, semi-pro's, pro's, and advanced pro's.

My recommended guidelines for choosing a photographer are:
1. Minimum 10 years in business - in the Tampa Bay Area
2. Member of Professional Photographers of America
3. Member of Florida Professional Photographers
4. Must be a nice person personally
                                      5.  Not a firm with multiple "photographers"                                                

What do I look for?
          There are many things to address when looking for a professional
                   photographer.
           If you are looking for quality, I can think of 20 photographers with several different
                      styles, who are REALLY good at what they do .... and I refer them.
                             *  What is your budget level or range
                             *  Does the photographer do his ( her ) own work or do they
                                send in contracted part time "photographers" ( a biggie!!)

                               ( I do not recommend any firms with subcontracted, part-time photographers )
                             *  What style you will be receiving for your wedding
                             *  Are the images good images that you are shown
                                       1. proper lighting
                                       2. proper composition
                                       3. eye's closed?
                                       4. do the pictures "tell you a story"
                                       5. printed properly
                             *  How long has the photographer been a "Professional"
                             *  How long has the photographer been in this area
                             *  Does the photographer belong to Professional                       
                                Associations
                             *  Has the photographer received any formal training
                                     ( Schools, apprenticeship, etc. or just done O.J.T.  )
                                                      
Major big one!!!
                             *  Do they have proper & modern equipment
                             *  Do they have backup equipment - how many?
                             *  Does the photographer do this full time or do they do this
                                as a part time job / or does husband or wife support them
                                ( does photography pay the bills - this will tell you a lot )
                             *  Has anyone heard of this particular firm ( individual )
                             *  Can I see complete actual weddings photographed by this
                                 firm, or do I just see a collection of some of images they
                                 perceive are their best images.
                             *  Do I get to keep the proofs
                                         A. are the proofs magazine proofs or regular photographic prints
                                         B. are the proofs printed on photographic paper or inkjet prints
                             *  How long are my images on the internet before they go away forever
                             *  Do you offer the negatives / CD-ROM for sale

           In the past few years, I have seen brides book firms - both photographers, and other
              vendors that they know have bad reputations and talk about "hoping for a good
              experience".

                                               " Don't use people or firms with a bad reputation "
                                                      They simply do not deserve the business -
                                     and you don't need to take a chance on your wedding day!

Digital or Film?
          Having used both ( film for over 30 years and digital for the last 3), I choose digital
                                   for my wedding images. This needs to be qualified!
          Film: 
                         *  great depth ... helps inexperience & greater latitude.
                         *  less time consuming
                         *  film is celluloid - will deteriorate ... can be lost ... can be scratched.
                         *  cannot as easily be used for the creativity of today's images and albums.
                         *  cannot visually check the images as they are taken.
          Digital:
                         *  should use more expensive cameras - for many reasons
                         *  more expensive to perform wedding
                         *  safer than film (with proper training and using proper precautions & equipment)
                         *  easy to crop and retouch by comparison to film
                         *  potential for increased diversification of images for the bride
                         *  more if an investment in equipment
                         *  more labor intensive
                         *  Incredible color rendition
                         *  greater creativity and flexibility of images for the photographer & bride
                         *  instant preview allows for confirmation of created image ( instant gratification )
                             ( instead of waiting for the film to come back to see if you got the image )
                         *  compatible for contemporary wedding albums
                         *  needs experience and training in 4 mediums ..  
                                i.e.:    camera operation
                                          Photography standards and basics / lighting, composition, posing, impact, expressions, ect.
                                          digital files & computer operations  ( big and steep learning curve )
                                          color correction                                                "    "          "           "
                         *  digital capture will get the inexperienced user into trouble much faster than film 
         

Style ...... Traditional / Contemporary vs. Photojournalism?
                    There are 2 major schools of thought on wedding photography and they are
                    diametrically opposite.
                     Personally, I do both on a wedding day ... I think there is a place for both for your
                     memories. I let the bride decide how much posing she wishes to do.
                    Traditional/Contemporary:  Mostly posing the Bride/Groom, party, & guests in some
                     traditional posed portraits that give more of a " Portrait " look to your images. Candid
                     images ( non-posed or semi-posed ) of some happenings are generally added to the
                     portraits to capture other aspects of the wedding.
                     * You will work a lot more directly with your photographer on the wedding day.
                     * I know some wonderful photographers that create an incredible wedding for brides
                        using this style.
                     * Usual number of prints from this type of wedding are from 72 prints to 150 prints.
                    Photojournalism:
                    This is probably the most misused and misunderstood term in wedding industry!
                    *    Photojournalism in it's truest wedding definition is: capturing the wedding:
                         as it goes, with people not aware of your presence and totally non-posed.
                         Today, some photographers, both nationally and locally, have combined non-posed
                         and some set-up images to give a different look to photojournalism
                         wedding photography.
                         You, with a very good photojournalist, will have captured some incredible,
                         sensitive, emotional, and high-impact images that will help you remember your
                         wedding day. Photojournalism, by its very nature, will give you many more
                         images of your wedding day .... each image capturing a small part.
                         I usually deliver to the bride from 200 to 600 images ... to keep.
                    *   Newspaper photojournalism is a combination of setup shots and capturing what is
                         there and tells a very high impact story with the image.
                                  ( who, what, where, how )
                
                    *   Wedding photojournalism is not: a lot of non-posed  pictures!!!!!!!!!!!!   
                             I see images like this all the time .... There is a huge difference between
                             photojournalism and just non-posed. There is a new type of photographer today
                             that just "snaps" and calls this photojournalism and wedding photography.
                             Today there are generic traditional AND photojournalism images.
                             For example: I recently saw a bride ecstatic over her wedding "photojournalism"
                             images ....  ALL of the images were horizontal, many eyes were closed in the
                             images, and the composition & lighting were awful.  I am very glad the bride was
                             happy, but, in my opinion, a completely untrained "uncle Joe" probably could
                             have done better ... and less expensive.

Why does photography cost so " gosh darn" much?
                    If I was looking for a professional photographer and did not know what I know, I
                    would say " are you crazy for charging that? "   The reality of any business is that all
                    expenses have to be paid and one has  to make a reasonable profit to keep on going.
                    There are MANY expenses that the bride is unaware of that goes to creating a
                    wonderful product for the bride and good photography is expensive to put together
                    for a bride ( or any client ).
                    Personally I am surprised almost weekly by how expensive many things are  ...
                    food, autos, insurance ( especially health ins ), and more - you know what I am
                    speaking of - just go to the grocery store.
                        *   The dollar amount you spend on photography will directly relate to what you
                            will  receive in the end result.
                             ( there are some exceptions to everything  - at the moment I am writing this, I
                             know of photographers who are substantially overpriced and photographers
                             who are under priced -  but the rule of any purchase generally is " you get what
                             you pay for ", and this applies to photography, videography, and all other
                             aspects of the wedding.
                        *   Very substantial costs, time, & effort go into providing services for a bride
                             professionally ... not just buying a camera and some film and operating out of a
                             garage.

Why should I co-ordinate photography with other vendors ( videographers, Dj's, ect )?

                             Your chosen photographer is constantly ACUALLY SEEING what other vendors
                             are doing ( good and bad ) and what their performance level is. It is probably a
                             good idea to match the styles of vendors along with the cost factors. I can tell you
                             from experience, that when you put all the right pieces of the puzzle together, it
                             can create a fantastic wedding day for you!!

I will try to help all brides, answer questions, and refer brides to
    quality vendors ( my opinion ) and do so very regularly, even though
I might not be working with this bride on her wedding day.

Home Up
 

727.560.9251

Email:  Sandy@florida-photographer.com

     

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